The St. Paul Saints, known for their unconventional promotions, stirred controversy by announcing their longtime live pig mascot’s new name: Ozempig. The decision was part of a “Name the Pig Contest” and aimed to capitalize on topical themes.
Social Media Backlash:
Following the announcement, the team faced immediate criticism on social media platforms, with many expressing distress over the name, considering it hurtful and insensitive.
Team officials, including Sean Aronson, the Saints’ vice president and media relations director, emphasized that the name was chosen with no ill intent or maliciousness. However, they acknowledged the validity of the public’s perception and reaction.
Context of Ozempic Drug:
Ozempic, a weight loss drug, has gained attention for its effectiveness and celebrity endorsements. The team’s choice of name aimed to align with topical discussions surrounding weight loss and health.
The pig mascot is a cherished part of the St. Paul Saints’ games at CHS Field, participating in various activities and becoming a focal point of fan engagement.
Some fans defended the name as a playful twist on words, in line with the team’s history of humorous promotions and stunts.
Team’s Decision to Retain Name:
Despite the backlash and discussions of a potential name change, the St. Paul Saints ultimately decided to maintain the name Ozempig, standing by their original decision while acknowledging its sensitivities.